48% of Bloggers are Never Contacted by PR
Via infOpinions, Edelman/Technorati have released the results from their blog survey. I think their most interesting finding is that 48 % of bloggers said they are never contacted by companies or their PR agencies. This is surprising, mostly because of the myriad of complaints from bloggers about how often PR folks contact them, but also because it’s likely many of the bloggers participating in the survey are quite high profile. This number will continue to rise as more PR agencies and the businesses they represent become active in the blogosphere, but it seems that for now, the connection between bloggers and PR isn’t as strong as I would have thought.