Fun Mail Swag
A few weeks ago a stationary vendor sent us a pen in the mail with “Capulet Communication” and our address printed on it. Amidst all the ‘junk’ mail we receive, this caught my eye. We won’t order any Capulet pens because we try to give out more unique, memorable swag to customers and partners. That said, it’s a good reminder to tailor each mailout to individual customers because it helps get you noticed.
Incidentally, it’s a very good pen.