Chrysler Dumps Celine Dion

Chrysler has made a marketing discovery a little too late…Celine Dion doesn’t sell cars. Perhaps that’s because the average middle-aged Chrysler buyer doesn’t associate themselves with the celebrity whose Vegas show has branded her a bit of a sell-out and, let’s face it, just darn looney. Chrysler launched an ad featuring the pop diva, but hasn’t seen the increase in sales the company expected.