Capulet Blog

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I would have made an excellent student at boarding school during my high school years. The idea of head boys, beds away from home and independence from my family appealed to the grown-up in my teenage, Anglophile heart. When we had the opportunity to... Continue reading »

Feb 24, 2014 / 0 comments

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Digital strategists pay a lot of attention to social media tools, digital tricks and marketing tips. But, …
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Dec 4, 2013 / 0 comments

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“Advertisers are constantly accused of creating trends, shaping attitudes, and planting new behaviour in consumers. But in …
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Sep 26, 2013 / 0 comments

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For the first half of 2013, Capulet has had a specific gathering on its mind. June marked …
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Jul 23, 2013 / 0 comments

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Explaining products, services and ideas is at the heart of marketing work. So, why are so many …
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Jun 25, 2013 / 2 comments

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We first met Lifeboat founders, Tim and Alia, at Web of Change, a small and intimate annual …
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Mar 19, 2013 / 0 comments

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Last summer, we started talking to colleagues about creating a web conference in Vancouver. I think there …
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Mar 7, 2013 / 0 comments